Are we REALLY who we say we are?
The details of an online persona
I know I am not the only one who acts a certain way on social media. We ALL do it. We use social media as a mask. This sounds so negative and self-deprecating but in reality, this can be a good thing.
Although this generation is full of narcissistic behaviors and I can admit I do engage in some of these behaviors, I have never really put much thought into my online persona. In my Uni lecture this week I learned about how people create online personas and use them to their advantage. Now I’m starting to think, how should I be using my online persona? What is my online persona?
These social media masks are a way of presenting what we want to our audience. We choose what we want people to see and know. We create our own persona everyday.
There are 5 dimensions of persona:
- Public ( we are always in public and presenting to an audience)-We have the power to put our knowledge and ideas towards anything we want. However this can have drawbacks like public shaming (hyperlink this)
- Performative (our persona is always updated and always being reinvented) -Sometimes we are a college graduate, sometimes were a friend, advocate and audience.
- Mediatization – Our metadata combines our online history and creates our overall online persona
- Collective- Our persona also consists of our audience or “micro-public” (hyperlink this)
- Value – We must have some sort of importance or value to the public
This role of persona doesn’t always need to be looked at as a bad thing. Online persona has lead to the rise of micro-celebrities. For example, Michelle Phan is a YouTube makeup tutorialist who created an online persona to become a k-pop star.
By having a persona we have AGENCY aka we have POWER over how others view us.
If you are looking to create or change your own online persona, check out this article I have linked below:
ALSO. Here is a little beat to go with my blog, I made it so please enjoy!